Balancing the workload

The trap of the small business owner is working harder, not smarter. Often, we hear from other business owners, “I work so hard in the business, I’m left with little time to work on it – and improve it.”  Undoubtedly, it’s a common problem and one that’s understandable – after all, we should be prioritising our customers!  So, how do you find the time, and how do you balance the workload in your business better?

Here are our top tips:

  1. Focus on your areas of strength. While its admirable to work on improving your weaknesses, you’ll likely never be as good as someone else in areas that you’re weak. Best course of action?  Admit it, and find a solution!  Working out where you add most value and refining/honing your core strengths will give you a better chance of being a cut above the rest. If you’re a great salesperson, don’t spend hours struggling with processing your accounts, get a specialist to help you with the books and spend more time selling!

  2. Work with people that bring different strengths to you. A great team isn’t made up of the same skill sets and personalities. Different perspectives, experiences and skills make a team stronger.  Just make sure you all share the same values and focus.

  3. Don’t try and do it all.  You’ve heard this one before.  Jack of all trades, master of none.  If you try and do everything yourself, you’ll likely never seriously scale your business or be the best.  Trying to do it all can also lead to burn out and inefficiency.  Looking after your well-being and balancing your workload better will help you maintain a better quality of focus in the long run.

  4. Delegate your way to success.  Many small business owners struggle with delegation. That’s natural – people like doing things their way.  But, remember, there are always people out there that can do your job better, faster and more innovatively.  Young talent will always emerge to replace the old, that’s just the way the world works.  Find talent and give them the responsibility and trust they need to do the job.  You might just find they do it better than you could have imagined.

  5. Get rid of the clutter. Are you spending your time working on things that will help you achieve your business goals?  Getting distracted by a million and one other things?  Learning to say no or deprioritising the things that don’t drive real performance are important skills needed to get rid of the clutter.  The best question to assess priority and urgency is “what happens if I don’t do this?”.

As a wife and husband duo; the secret to balancing the workload is playing to your individual strengths and communicating incessantly. Don’t bottle in your worries, share and talk about them and reach a solution (chances are your partner is thinking the same thing).  Ultimately, working with someone you trust, respect and love is a real privilege and a recipe for success!